Market Due Diligence
Location and investment evaluation
- Objective evaluation of the location and the planned and potential asset classes
- Validated data and methods for risk assessment in the acquisition and financing process
- Review of potential rental income and returns
Portfolio review
- Analysis of individual properties and portfolio composition
- Secured data and methods as an optimal basis for opportunity and risk assessment in the optimisation of the portfolio
- Ideal composition of different asset classes
Market and location analyses
- Clear recommendations (Stop or Go Decisions) through evaluation of location conditions and space potentials
- Sound assessment of future market developments
Potential and risk analyses
- Methodically validated assessment of space and return potential in risk classes
- Analysis of status quo and future opportunities and risks
- Quantification of potential rental income and opportunities through optimisation measures
Optimisation of ground floor areas
- Recommendations for revitalised base zones based on market developments and proven future forecasts
- Ideal mix of uses including residential, office, retail, services, gastronomy and additional offers
- Optimisation proposals for floor plans, space dimensioning and tenant mix
Marketing and leasing support
- Development of a concept with a clear unique selling proposition
- Support in the implementation of project positioning and branding
- Recommendations for marketing measures
Rating and benchmarking
- Most important KPIs of real estate project analysis
- Location and project comparisons; information on suitable comparative key figures/benchmarks
Red Flag Report
- Development and presentation of relevant key figures
- Future forecasts at a glance
- Rough location assessment to identify the most important red flags
Market and target group analysis
Market analysis and location potentials
- Calculation of catchment areas, yield and area potentials
- Strategy for optimal and sustainable site utilisation
Tenant and buyer behaviour and development
- Definition and interpretation of the target group in the defined radius
- Analysis and interpretation of tenant and buyer behaviour and development
- Supplementary expertise in the area of special target groups, such as students, young families, senior citizens, among others, by the partner company SR Immobilien GmbH
- Basis for successful property positioning and for the implementation of marketing measures
Analysis of the social space and the Sinus Milieus©
- Consolidation and linking of social space information with market data
- Recommendations based on user behaviour and development
Competitor analysis
- Presentation of existing market and competitor offers
- Definition of USPs and development scenarios of competitor projects
Positioning and action concepts
- Strategic advice for project positioning
- First recommendations for action to address the target group in the marketing process
Trends and future forecasts
Space and leasing potentials
- Ongoing evaluation of scenarios and adjustment of leasing and space potential to current trends
Forecasts and scenario calculation
- Leading-edge knowledge about future market developments, trends and forecasts
- Consideration of different scenarios in the planning, use and full utilisation of the real estate project as well as development of back-up scenarios
Future use concepts of the property
- Analysis of the future demand for various uses at the location
- Expertise in all asset classes, including residential, commercial, retail, hotel and gastronomy
- Extended expertise for special forms of housing, including student, young family and senior living through the partner company SR Immobilien GmbH
- Enhanced risk assessment and safeguarding of the ability to act through future forecasts
Market reports on forecasts and trends
- Preparation of holistic market reports on market developments and trends in the “residential” and “commercial” asset classes
- Expanded know-how in the area of “mixed-use projects” and “service properties” through the partner company SR Immobilien GmbH
(Future) use concepts
Demand analysis and feasibility study
- Identification of appropriate mix of uses and optimal complementary uses in various asset classes
- Clear recommendations for appropriate and sustainable dimensioning and conceptual design with the aim of securing and strengthening the market position of the real estate project in the long term
- Validated data and analyses as an optimal basis for the risk assessment of each possible or market-relevant type of use
Use and future use strategies
- Determination of possible subsequent uses of the property based on forecasts and trends
Ground floor zone concepts
- Evaluation of possible uses on the ground floor, in synergy with the real estate project
- Clear recommendation for economically viable and long-term utilisable ground floor zone use in the course of project development
(Re)positioning and refurbishment
- Sound foundation for further positioning strategies and internal decision-making processes (addressing target groups, optimizing tenant mix, etc.)
Tenant search and recommendation
- Support of tenant search through careful preparation of marketing materials
- Recommendation for specific industries and tenants with space dimensions and suitable rental approach
RegioPlan Consulting GmbH, Theobaldgasse 8, 1060 Wien
+43 1 586 04 53 | office@regioplan.eu
Brands by RegioPlan: www.retailsymposium.eu | www.citytagung.eu | www.gorealcongress.eu
